Our history so far...

Developing a Corporate Image for Study United FC

Very early on, even before the existing Centre in the Sponsor’s Lounge was fully operational, the Steering Group felt that it was necessary for the project to develop an identity all of its own and one that was separate from that of the Club and of the Football in the Community Scheme.

A member of the Teaching Development Group, who produced the initial ideas for the curriculum, thought up the name of ‘Study United FC’ to set us on our way.  You’ll notice that the initials, SUFC, are the same as those of the club – Scunthorpe United Football Club (SUFC).

Once we had decided the name of the Centre we felt that the next step was to establish a corporate identity through the production of a range of resources and stationery items, beginning with the development of a logo.

The Study United FC Logo

Local children from the Scunthorpe area were consulted and asked for their ideas for the development of a logo for Study United.  A number of very exciting ideas were produced that included drawings of football players, goal mouths, balls etc.  Further groups of children were asked to vote for their favourites and it was revealed that most children liked the designs based on a round badge theme.

Innovative Graphics, the Hull based graphic design company, kindly worked on the ideas and interpreted them into the round badge shaped design that you see as part of our identity.

The tick (of success) represents a bouncing ball shooting high, showing that all pupils can potentially aim high and achieve their goal.

The tick was incorporated into a further logo that has been used in our letter heading and banners and includes the Playing for Success legend.

The Kit Bag

Rather than keep pupils’ work in a traditional workbook or ring binder folder that would appear too ‘school-like’ a specially designed ‘kit bag’ has been produced to store work in progress.

At the end of the ten week session, pupils take part in a celebratory event sometimes attended by the players. The learners are presented with Certificates of Attendance, bearing the logos of course!  The pupils also receive their attendance cards, pens, pencils and rulers.